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Sep 13, 2026
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10 min read
Your best service might be the wrong first offer for someone who just met you.
Sep 6, 2026
6 min read
The meetings were all legitimate. The math still didn't work.
Aug 30, 2026
It's costing you deals you think you're winning.
Aug 23, 2026
5 min read
The answer came from a novel I was assigned in business school.
Aug 16, 2026
3 min read
They were closer than they'd ever been. Then they pulled the plug.
Aug 9, 2026
4 min read
The prospect took great notes. That was the problem.